Leadership & Culture

Your people will deliver the best experiences to customers when they have a clear understanding of the behaviors to exhibit, and they feel empowered and supported by their leaders. Leaders who do so by example - encourage and cajole rather than rant and rave.

The leadership team must have a clear vision of their business anchors - what makes money - and then work on how to align brand behaviors to these goals. Once defined, also creating this same alignment in your teams, centered around key customer journeys, is one of the key supporting stepping stones towards your overall Branded Customer Experience initiative.

Journey-Smiths have years of experience delivering leadership coaching programs, and a huge playbook of best practices to support today’s leaders in transforming their business CX brand.